Targeted Paid Advertising Campaigns
We’re not just another advertising agency. We’re a leading PPC agency that specialises in the casino niche – and are avid fans outside of the workplace too.
We aim to target audiences based on terms they naturally search for, ensuring you appear at the very top of the search results every time.
PPC advertising is a cost-effective way of getting your brand seen to overcompensate the competition and make sure you stand out for all the right reasons. We’ll take full advantage of your USPs to effectively position you amongst your competitors.
The online gambling industry never sleeps and neither do our experts when it comes to ensuring your paid strategy is both effective at drawing the attention of new customers and generating a high return. With hundreds of years’ worth of experience combined, why wouldn’t you want the support of the A-Team?
Remarketing is all about re-engaging users who have previously expressed interest in your online casino games. Our teams go above and beyond to ensure you stay connected with your audience even if they haven’t decided to sign up just yet. We’ll make sure your brand can easily be recalled for greater visibility and results.
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Native advertising is designed to match the content of a media source such as social in-feed ads, sponsored article posts, Twitter hashtags and more. They hold great brand value, positioning you directly in front of your target audience, subconsciously driving purchase intent.
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We know that different audiences and more receptive to different materials and the same goes in PPC. Display advertising hosts a visual aspect of paid advertising to help engage those who favor more than text on a page. We’ll work with you to create eye-catching graphics that do most of the talking.
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Intrigued by what you’ve read so far? Find out why you should choose us and get exclusive insight into some of our award-winning campaigns in our free downloadable Capabilities & Case Study Deck.
We want to make sure that the deliverables we carry out are reflective of your previous success and audience interests. We’ll take time to analyse previous activity to determine the best starting point based on what has been achieved so far to ensure we come in strong for some early wins and long-term success.
All successful PPC campaigns are built on strong keyword targeting foundations. Unlike some, we hand pick the most relevant keywords based on what your audience search for – not what we think they do. We utilise several data sources to support us with this, ensuring greater accuracy across the campaign.
Consumer behavior changes all the time and it’s important we remain receptive to these shifts to ensure what we do is still as relevant to your audience compared to when it was first created. We carry out several refinements throughout the duration of your campaign to ensure greater success.
We don’t just test and refine our ad campaigns but carry out further optimisations across your account and website to make sure there’s nothing holding your audience back from crossing the line. If necessary, we’ll provide further areas of improvement based on the heatmapping data we have.
We deliver monthly bespoke reports that highlight the deliverables that have been completed on your account and results gained. We’ll also detail what our next focus will be and the expected ROI from this so you can accurately measure our performance against your own.
Working with us, you’ll have access to a range of top talent within the PPC industry including an account manager dedicated to your account who will be available to contact throughout your campaign and then after. Regardless of your request, we can help.
The UK’s biggest book maker. Find out how we drove a 530% increase in organic traffic.
increase in organic traffic
increase in organic visibility
page 1 positions achieved
increase in CTR
We’re not just another PPC agency. We really do care about what you want to achieve and the impact we have on your business. We’ll work as an extension of your team to ensure that our deliverables reflect the wider marketing activity you may be carrying out inhouse for greater alignment.
We’ll put ourselves in the shoes of your target audience to consider what’s missing, what could be done better and what’s currently driving campaign performance to make sure you get the most out of your paid advertising campaigns to position you against your competitors and identify our next focal point based on what’s happening in the industry.
As part of this, we’ll continually monitor the performance of your campaign to determine further quick wins and gaps in the market we could encroach for greater business growth even if it doesn’t directly impact our work but your wider marketing approach. We want you to be the best you can be and will support you in developing an unstoppable advantage.
Established Since 2008
Award Winning Campaigns & Strategies
ROI Focused Results
Integrated Marketing Service Approach
PPC Specialists On Your Side
Pay-per-click is otherwise known as PPC and is a form of paid advertising that’s carried out on the web. More specifically, on Google. You can promote your casino at the top of the SERPs in exchange for a small fee that’s based on keywords that are targeted surrounding your brand or service.
PPC is a cost-effective way of advertising your business as you’re only required to pay said fee when a user reaches your website. You have complete control over what you spend, allowing you to pay as much or as little as you like to get your casino game(s) seen. Combined with an array of unique targeting options, it’s never been easier to step out in front of your target audience.
Paid advertising techniques such as PPC offer some of the quickest marketing results when done correctly. Not only are they quick but measurable, helping you track progress against your goals to provide a clear direction. With the chance to take advantage of new business opportunities it’s a no brainer for those who have been in the field for 5 months or 5 years.
Yes! We specialise in the casino niche across multiple disciplines like SEO, digital PR, link building and PPC. We’re more than happy to discuss the techniques that are most likely to benefit your business based on your budget and what you want to achieve.
